Isn’t it weird how there are so many people who still feel that it is acceptable to parachute into a web conversation; tell people about their great product/service/idea and then leave again?

What a horrible practice — and how annoying it seems to those who spend time building relations with those who regularly take part in the discussions within that area! But… it’s an easy trap to fall into; the cynical might just think ‘if I blanket advertise it; I’ll get buy in’ — a slightly more targeted version of viagra spam emails. But I’m aware that I’ve done this from time to time — re-joining Flickr groups I was once (or never) a member of and promoting an event I thought they would really like to know about.

What I’ve since realised is — even though you would do this with every best intention — why not take your time and introduce yourself into the conversation first or at very least contact an administrator/moderator and ask them about your concept.

Discussions aren’t the place to blankly promote a service — just imagine how annoying you’d find it if, in a lull in a conversation at a party, that guy that’s just walked in the front door walks over and tries to sell you his used car/ insurance/ personal services? Even if he stood around long enough to ensure it was on topic — you’d still be a little less than excited by his arrival!

So… parachutists; learn to explore the terrain a little before erecting your billboard and getting airlifted out!